Daily Practice

GCSE Business

3rd April 2015

5 questions · GCSE · 503 questions in this band

1
Exchange Rate Fluctuations and Business Competitiveness
State the effect of an appreciating pound on the cost of imports to a UK business.
2
Market research and segmentation
Give one example of a primary research method.
3
Interpreting and Analysing Market Research Data
Why is a larger sample size generally more reliable than a smaller one?
4
Technology, E-Commerce and Digital Marketing
Why can online price comparison tools increase competition between businesses?
5
Building an Integrated Marketing Mix
True or false: a marketing mix that worked well at launch will always remain the correct mix for the rest of the product's life.

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