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Daily Practice

GCSE Business

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28th July 2017

5 questions · GCSE · 503 questions in this band

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  1. 1
    Market research and segmentation

    What is the difference between primary and secondary market research?

  2. 2
    Interpreting and Analysing Market Research Data

    What is meant by a 'random sample'?

  3. 3
    Technology, E-Commerce and Digital Marketing

    Give one cost or resource a business needs in order to run digital marketing effectively.

  4. 4
    Building an Integrated Marketing Mix

    Why is it useful to check a marketing mix against market segmentation data before evaluating it?

  5. 5
    The marketing mix

    True or false: each element of the marketing mix should be decided independently of the others.

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