Daily Practice

GCSE Business

11th September 2018

5 questions · GCSE · 503 questions in this band

1
Pricing strategies
Which pricing strategy involves setting a low price to enter a market and quickly build market share?
2
Promotion
State one risk of using frequent sales promotions such as heavy discounting.
3
Place and distribution
What does 'omnichannel distribution' mean?
4
The Design Mix: Function, Aesthetics and Cost
A product for a safety-critical use, such as a car brake pad, should prioritise which element of the design mix, and why?
5
Branding and Its Role in Marketing
Why can strong branding allow a business to charge a premium price?

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