Daily Practice

GCSE Business

3rd March 2021

5 questions · GCSE · 503 questions in this band

1
Market research and segmentation
Why might a focus group be more useful than a questionnaire for testing a new product concept?
2
Interpreting and Analysing Market Research Data
A line graph shows a product's sales rising steadily for three years then falling in year four. What might this pattern suggest about the product's position in the product life cycle?
3
Technology, E-Commerce and Digital Marketing
What is search engine optimisation, and what is its purpose in marketing?
4
Building an Integrated Marketing Mix
State one consequence for a business of running an inconsistent marketing mix.
5
The marketing mix
Name the 4Ps of the marketing mix.

You are looking at an earlier sheet. Today's sheet is the one that adds a day.

Your run is kept in this browser only, and there is no account.

Any date always gives the same five questions, so a sheet can be set again or shared. All of March 2021, including the monthly compilation PDF.