Daily Practice
GCSE Business
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9th October 2024
- 1Branding and Its Role in Marketing
What is meant by 'brand equity'?
- 2Extension Strategies and the Product Portfolio
Why is having a balanced product portfolio, with products in different Boston Matrix categories, useful to a business?
- 3Production processes: job, batch and flow
Explain one drawback of batch production.
- 4The Role of ICT and E-Commerce in Delivering Customer Service
Give one operational cost that e-commerce creates which a shop does not have.
- 5Procurement and managing stock
Explain one benefit and one risk of just in time stock control.
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