GCSE Business
10th August 2025
- 1Technology, E-Commerce and Digital Marketing
Why can online price comparison tools increase competition between businesses?
- 2Building an Integrated Marketing Mix
True or false: a marketing mix that worked well at launch will always remain the correct mix for the rest of the product's life.
- 3The marketing mix
A business cuts its price significantly. Give one other element of the mix it may also need to change, and why.
- 4Product and the product life cycle
Give one reason a fashion product might have a shorter product life cycle than a household appliance.
- 5Pricing strategies
A business sells 4,000 units at 10 pounds each. Calculate its total revenue.
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