Daily Practice
GCSE Business
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17th March 2026
- 1Technology, E-Commerce and Digital Marketing
What is search engine optimisation, and what is its purpose in marketing?
- 2Building an Integrated Marketing Mix
State one consequence for a business of running an inconsistent marketing mix.
- 3The marketing mix
Name the 4Ps of the marketing mix.
- 4Product and the product life cycle
True or false: every product follows the product life cycle at the same speed.
- 5Pricing strategies
What is cost-plus pricing?
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