GCSE Business
17th January 2026
- 1Exchange Rate Fluctuations and Business Competitiveness
If the exchange rate is 1 pound = 1.20 euros and a UK business imports goods costing 6,000 euros, calculate the cost in pounds.
- 2Market research and segmentation
Name three variables a business could use to segment a market.
- 3Interpreting and Analysing Market Research Data
A pie chart shows a business's sales by region: North 20%, South 45%, East 15%, West 20%. Which region has the smallest share of sales?
- 4Technology, E-Commerce and Digital Marketing
State one risk to a business's reputation created by social media and online reviews.
- 5Building an Integrated Marketing Mix
What should be the starting point when designing a marketing mix?
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